Moving to a Greener World - the Business Case for Sustainability Begins with a Commitment to CSR (Corporate Social Responsibility)

Session Chair: Barb Steele, Director, Canadian Business for Social Responsibility (CBSR)
Keynote: Jane Garthson, Senior Associate, EthicScan Canada.
The keynote presentation was followed by short presentations and comments from an expert panel:
·Kim Warburton, Communications/PR Leader, GE Canada
·Lee Bansil, Director, External Relations, Procter and Gamble Ltd.
·Joe Pach, Director, Environment, TELUS Risk Management
.Rodney Wilts, Director, LOOP Initiatives.
Closing remarks from Anthony Watanabe, President, The Innovolve Group Inc.

The buzz around “green” has reached new levels in recent months. But for Canadian corporations that have been actively rebuilding their supply chains or creating new products to reposition their companies in the eyes of the public, the quest for sustainability represents far more than a short-term marketing advantage. The basis for a “green” transformation is a commitment that puts the goal of reducing the company’s carbon footprint and creating a healthy work environment for employees on an equal footing. In the majority of cases, a properly executed sustainability strategy benefits the bottom line, but can also result in reduced employee turnover, backlogs in the demand for ecologically sound products, lower operating costs or in the case of real estate, enhanced profitability and quicker payback resulting from higher demand. Join us to hear about recent initiatives from leaders in the field.

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DOWNLOAD PRESENTATIONS(pdf):

Jane Garthson
Barb Steele
Kim Warburton
Lee Bansil
Rodney Wilts
Anthony Watanabe

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